“Those businesses that relegate themselves to the diminishing world of goods and services will be rendered irrelevant. To avoid this fate, you must learn to stage a rich, compelling experience.”
- Pine & Gilmore, The Experience Economy
GPS tours are not about the gizmos and the gadgets. They aren’t about the wireless receivers or the innovative technology. GPS tours are about the great stories that move, inspire and connect us, where boats, buses and trains become rolling theatres, where the lights dim, and our minds wander to a remarkable new world of authentic and entertaining experiences.
Posted in Blogroll, Experiential Marketing, GPS Tours, Tourism Marketing, Travel/Tourism
