Posted by: ACI Editor | June 28, 2007

Innovation meets our marketing director, who is also our part-time bookkeeper

I visited a company’s website today that was in the midst of launching an innovative product (or so I had heard). While the product may be innovative, their marketing was not. In fact, the website looked like it had been designed a decade ago by a friend of a friend who had a sister who did part-time web design in her basement on weekends. Remember those bright flashing icons and the bygone era of animated clip art, yep, it was all there. 

I was gone in 0:11 seconds.

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